SMS, WhatsApp, Viber, and Voice for Zapier

Automate your messaging with Infobip directly in Zapier workspace

Zapier is a web-based service that allows end users to integrate the web applications they use. Easily automate your workflows in just a few simple steps and without additional coding. One app triggers an action inside another. This is called a Zap. Use Zaps to communicate quickly between your apps.

Infobip integration enables customers to add messaging channels to Zaps, either as a trigger when a new message is received or sending a message as an action point.

Automate your messaging with Infobip integration with SMS, Voice, WhatsApp, or Viber


  • Send SMS message action. Zapier lets you connect Infobip SMS with thousands of popular apps such as Facebook Lead Ads, Google Sheets, Gmail, WooCommerce and others.
  • Global coverage. With global SMS coverage, you don't have to think about the location of your customer or local regulations, we have you covered so you can scale easily.
  • Redundant connectivity and intelligent routing. Ensure your message follows the best delivery path with high delivery rates because of the 700+ direct operator connections.
  • End-to-end encryption. Ensure all conversations are secure and compliant.
  • Real-time reporting and analytics. URL Tracking available.
  • Trigger when a new SMS message is received.
  • Send new Facebook Lead Ads leads. New Facebook Lead Ads leads will trigger SMS text messages automatically, helping you to follow up while the lead is warm.
  • Send information about new rows on Google Sheets. Get automated notification when a new row is added, or notify your employees about the change via SMS.
  • Reminder for new emails matching a search on Gmail [Business Gmail Accounts Only]. For each new mail that matches your search terms on Gmail, you'll automatically receive an SMS message so you can rely on notifications to keep you updated and not distracted.
  • Get or send SMS messages for new WooCommerce orders. This integration will react whenever a new order is placed through your WooCommerce store, automatically sending you a text message so you never miss a new or returning customer again.
  • Receive new comments on WordPress via SMS. After you've activated this integration, it will trigger whenever a new comment is posted on WordPress, automatically sending out an SMS message with all the information so you never miss a beat.
  • New accounts on Microsoft Dynamics CRM alert. Get automated SMS notification whenever a new account is created on Microsoft Dynamics CRM, ensuring you catch everyone even if you're on the move.
  • New successful sales on PayPal alert. Receive an automated SMS with all the details of a successful sale on PayPal and make sure you have everything you need to keep your business moving efficiently.
  • Creation of new Trello cards is created alert. Get SMS automatically every time there is a new card added on Trello. Send an alert to your team. Stay in touch with all of the tasks.
  • New Salesforce opportunities alert. Stay in line with every opportunity that is made in Salesforce by automatically receiving an SMS message.
  • Send SMS messages for new Google Ads leads. You want to spend time connecting with your new leads right away, not manually importing them into your tools. Use this integration to do the importing for you. Whenever you get a new lead from Google Ads, Zapier will automatically send that lead's data to Infobip.
  • Send new TikTok Lead Generation leads SMS. TikTok Lead Generation allows you to collect customer information from your ads on TikTok. This integration will let you capture and react to leads as soon as someone engages with your brand on TikTok.
  • Update related module entries in Zoho CRM. Use this Zapier template to collect opt-out info from customers and save it in their Zoho CRM profile to avoid spamming.


  • Send WhatsApp message action. Zapier lets you connect Infobip WhatsApp with thousands of the most popular apps such as ZohoCRM and others.
  • Global reach. 2 billion customers worldwide.
  • Rich media. To enrich the communication, and keep customers engaged, different kinds of rich media can be used: images, videos, files, location sharing, contacts, web links, audio files, buttons, product messages, list messages, and stickers.
  • Rich message templates. Templates are used to ensure messages are personalized and unified. They can be enriched with numerous media options to make sure they stand out.
  • New or updated module entries in Zoho CRM alert. Automatically send a custom WhatsApp message whenever there is a new or updated module entry in your Zoho CRM account. Set up this integration to effortlessly relay customers' status updates or additional details without stopping for a manual message.


  • Send Viber message action. Zapier lets you connect Infobip Viber with thousands of the most popular apps such as Google Calendar, Google Sheets and others.
  • Rich media. Influence conversion rates. Boost customer engagement using images, videos, and URLs in your messages, using up to 1,000 characters.
  • Trigger for when a new Viber message is received.
  • Send Google Calendar event reminders. Want an easy way to remind your customers about approaching appointments? Activate this template, and at the chosen time before a Google Calendar event starts, send a Viber message automatically.
  • Create Google Sheets rows for new Viber messages. Every time a new Viber message is received, the message details will be added to Google Sheets rows automatically.


  • Click-to-call. Embed voice capabilities into your website or mobile app. Make it easy for users to reach a friendly voice, with no calling charges.
  • Coverage on the markets where your customers are present. Get global coverage in more than 60 countries with direct connections, enabling high-quality service and seamless conversations.
  • Compliance with regional regulations. Besides understanding the local requirements when it comes to voice traffic and registration, we also have local data centers in more than 40 locations.
  • SIP trunking. High-definition voice-first experiences. No lag, no jitter, no echo, no static. Reach customers around the globe, with high-quality next-generation voice experiences.
  • Engage customers globally. Communicate clearly with customers in their own language, wherever they are in the world. Our powerful communication platform supports more than 100 languages via text-to-speech.
  • Call phones for new events in Google Calendar. Automatically call a specified phone number for each new event that gets created in your Google Calendar event.


Integration is free of charge. Additional messaging costs are applied per your consumption.


  • Infobip account with access to the Portal with available SMS, WhatsaApp, Viber and Voice. Start your free trial now.
  • Zapier solution.

About the creator

Infobip is an international IT and telecommunications company. It operates a full-stack Communications Platform as a Service with private cloud infrastructure and zero-hop connectivity to telecoms globally.