SMS for Optimove

Gain customer loyalty using SMS directly in Optimove workspace

Personalize journeys at scale with customer insights and AI-led orchestration with Infobip SMS for Optimove.

Engage your customers via the most reliable channel in the world

  • Send SMS. With global SMS coverage, you don't have to think about the location of your customer or local regulations, we have you covered so you can scale easily.
  • High delivery rates because of the 700+ direct operator connections, which increase the speed of delivery and redundancy, reduce grey routes and low latency.
  • Real time reporting and analytics. Full SMS reporting within Optimove analytics and unique URL clicks and URL tracking in channel metrics.
  • Personalize messages. Insert customer data, such as "Customer first name" or "Customer last name", into your content templates with a simple click.
  • Local support. 24/7 support is available in 10 different languages for triggered campaigns.
  • Custom delivery report endpoint. Customers are able to define where they want to receive delivery reports.
  • Delivery Time Window. Define the time frame, days and timezone when they want to send messages to their customers so clients avoid sending messages during the weekend or during a specific time of the day.

Gain customer loyalty for life with Optimove and Infobip

  • Welcome messages. Greet your new customers when they have downloaded your app, visited your website for the first time, or created an account.
  • New product promotion. Inform your customers about a new product available or an upgrade of an existing one or of other types of bets they can place.
  • Special offers. Engage your customers if you have a special discount or offer that they cannot miss.
  • Abandoned Cart. Nudge customers to continue shopping in your store when they leave items in the cart but do not complete the order.
  • Re-engagement messages. Send messages to engage existing or new customers to place a bet in your shop by sending them unique vouchers for free bets and other special offers or include links to drive traffic to your website.
  • Special occasions. Make customers feel special by wishing them or sending them offers on occasions such as Birthdays, Anniversaries, etc.
  • Send real-time odds. When a betting opportunity that requires quick action presents itself, you can text your customers with the current odds in a matter of seconds.
  • One-time passwords. Authenticate the phone number of your potential customers by sending them a 2FA.
  • Feedback/Surveys. Ask customers for feedback or send polls or surveys to gather more information. Engage customers to opt-in for exclusive offers and tips.
  • Reward loyal customers. Reward those customers who opt into your communications with exclusive offers and benefits to constantly increase bets placed.
  • Perfect timing. This feature comes in handy when you don’t want to disturb your customers during the night or you want to send messages only during a specific period for optimal conversion.


  • Integration is free of charge. Additional messaging costs are applied per your consumption.
  • Infobip account with access to the Portal and Integrations Manager permissions. Start your free trial.
  • Optimove solution.

About the creator

Infobip is an international IT and telecommunications company. It operates a full-stack Communications Platform as a Service with private cloud infrastructure and zero-hop connectivity to telecoms globally.