DIGITAL MARKETING AGENCIES
Turn client campaigns into recurring engagement revenue
Agencies driving acquisition, engagement, and retention already deliver strong results for their clients. The fastest-growing ones are going further by owning the engagement layer too, creating recurring revenue, deeper client relationships, and capabilities that set them apart.
BENEFITS OF PARTNERING WITH INFOBIP
The shift your agency has been waiting for
Agencies are no longer just running campaigns. They are becoming long-term partners in customer engagement. That shift creates more recurring revenue, more strategic value, and more room to grow within existing client accounts.
01
Turn client retainers into recurring revenue
Use Infobip-powered engagement services under your own brand and open new revenue streams on messages, AI interactions, and automated journeys your clients run every month. Move beyond project-based work into managed service revenue that builds over time.
Predictable monthly revenue
02
Expand what you deliver through your clients’ existing stack
Your clients already use platforms like Salesforce, HubSpot, and Shopify. Infobip adds AI-powered WhatsApp, SMS, RCS, and journey orchestration on top, without forcing them to replace the tools they already rely on.
Higher revenue per client
03
Win on capability, then grow into a strategic role
Clients are asking for AI-powered personalization, omnichannel engagement, and stronger first-party data strategies. Agencies that can deliver on that win more business. Agencies that own the engagement layer become harder to replace.
Stronger retention & more competitive wins
AGENCY USE CASES
Built around the verticals you already serve
From eCommerce and retail to financial services, travel, and subscription businesses, Infobip helps agencies deliver measurable outcomes in the industries where CRM and lifecycle teams already work.
Ecommerce and retail
Turn browsers into buyers and loyalty into repeat revenue
- Recover abandoned carts through channels like WhatsApp and SMS
- Build post-purchase, loyalty, upsell, and replenishment journeys
- Personalize engagement with first-party behavioral data
Agency opportunity:
Own the loyalty layer. Expand retainers. Bill monthly.
Financial services and fintech
Deliver compliant engagement at every stage of the customer journey
- Guide onboarding and activation with AI-powered flows
- Run compliant nurture journeys for cards, loans, and insurance products
- Support account notifications and updates
Agency opportunity:
Add high-value regulated comms to your financial services offer.
Telco and subscription
Reduce churn and grow customer value with smarter engagement
- Trigger retention journeys when churn signals appear
- Upsell and cross-sell with behavior-based recommendations
- Support billing and service queries with AI-powered automation
Agency opportunity:
Deliver measurable retention outcomes and strengthen every retainer discussion.
Why partner with Infobip
Works alongside the tools you already implement
Infobip does not replace Salesforce, HubSpot, or Shopify. It extends them with an engagement layer that adds more value without disrupting the client stack.
Built in compliance and governance
ISO 27001, SOC 2, GDPR, and regional compliance frameworks are built in from day one, helping your team address governance and procurement requirements early.
Global delivery through one platform
With 800+ direct carrier connections across 190+ countries, your team can support global client programs without managing multiple regional vendors.
Reporting your clients can act on
Give leadership teams the visibility they want with real-time dashboards, conversion attribution, and performance reporting tied to business outcomes.
THE PLATFORM YOU’RE BUILDING ON
AgentOS: One platform for AI-powered customer engagement
AgentOS connects AI agents, communication channels, and customer data into a single orchestration layer and connected workflows, so your agency can deliver intelligent, personalized engagement at scale.
EVERYTHING YOUR TEAM NEEDS TO DELIVER
Built to help your agency move faster and grow with confidence
From onboarding to client-facing sales tools, Infobip gives your agency everything needed to move fast, deliver confidently, and grow the partnership.
Access to service delivery resources
Use Infobip’s delivery expertise, implementation guidance, and technical resources to support faster execution across engagements.
Enablement
Structured onboarding, self-paced learning, and product certifications help your team build confidence from day one.
Co-marketing and MDF
Run joint campaigns, create co-branded assets, and tap into market development support to generate demand together.
Sales tools
Use pre-built pitch decks and demo environments to bring the proposition to life in client conversations.
Sandbox and API access
Access a sandbox environment and API capabilities from day one to build, test, and demonstrate solutions.
Global partner community
Connect with Infobip partners worldwide, share best practices, and join exclusive partner events and roundtables.
PARTNER STORIES
Agencies already growing with Infobip
See how CRM and lifecycle agency partners are expanding their commercial model, deepening client relationships, and creating more recurring revenue with Infobip.
