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Send personalized SMS campaigns on Adobe Campaign platform

Adobe Campaign offers a platform for coordinating the creation of conversational marketing campaigns and has innovative features to model, streamline, and automate marketing and customer communication processes.

To use Infobip as a provider, you need to create a SMPP external account and configure the connector with the information provided by Infobip.

Adobe Campaign Standard

Adobe Campaign Standard is a fully web-based, on-demand solution for cross-channel campaign management, which also spans online and offline.

Adobe Campaign Standard was built from the ground up to be available on any browser or device and largely leverages drag and drop for campaign management and content building.

With many of the same capabilities of Adobe Campaign Classic, this is an excellent option for marketers who have more straightforward data management needs.

Adobe Campaign Classic

Adobe Campaign Classic is the extensive cross-channel engagement platform that delivers deep and rich campaign management and delivery options. It can be deployed on-premise, in a hybrid deployment or fully hosted option.

Adobe Campaign Classic is an excellent solution for marketers with more advanced data needs or who need a bit more customization.

About the integrator


Adobe is the global leader in digital media and digital marketing solutions. They are creative, marketing and document solutions empower everyone – from emerging artists to global brands – to bring digital creations to life and deliver immersive, compelling experiences to the right person at the right moment for the best results. Adobe is changing the world through digital experiences.